DEICHMANN

New Store Opening

KSA! New Brand! First Store! First Team! 🙌 We proudly announce that our first Deichmann has finally landed in Hayat Mall in Riyadh, KSA! ✈️ Step up your style game with Deichmann's affordable, trendy, and comfortable footwear and accessories! Our commitment to sustainability and ethical practices means you can feel good and look great when you shop at Deichmann. Visit our first store and shop the latest Spring/Summer collection. More stores are coming soon, so stay tuned! 😃 Congrats to our AZADEANS in KSA for this new brand and successful opening, and cheers to more success stories. Do you want to join our AZADEANS in KSA? Click & Apply Now: https://bit.ly/3vXVPdM

Saudi Arabia · 13 Apr 2023

AZADEA Group to launch 23 stores in Reem Mall

UAE-based lifestyle retailer AZADEA Group is set to open 23 stores in Abu Dhabi’s Reem Mall to cement its position in the Middle East. As part of AZADEA’s expansion, Calzedonia, Deichmann, Flying Tiger Copenhagen and Intimissimi all opened their first Abu Dhabi stores late last month, while Mood, Reserved, Salsa, and Tezenis will each open debut units imminently. COO of AZADEA Group, Walid Chahine, said: “This new major development in Abu Dhabi represents a key milestone in our expansion strategy in the emirate. “We exist to provide our customers with an entertaining and exciting way of life and are undergoing a promising growth phase in the region. Abu Dhabi continues to maintain its position as a leading destination for shopping and attractions with the launch of differentiated projects such as Reem Mall that provide residents and tourists with several leisure, entertainment, and retail options.” Among the other brands that either recently opened or are set to open in the coming weeks are: Bershka, Boggi Milano, Decathlon, Eataly, KIKO Milano, Mango, Massimo Dutti, PAUL, Pull&Bear, Oysho, Sunglass Hut, Urban Outfitters and Virgin Megastore. The new brands make up a total footprint of 12,800 square metres of Reem Mall which is scheduled to fully open this quarter or the next quarter. COO of Reem Mall, Steve Bunce, said: “We are thrilled to witness the growing presence of our tenants as they open their stores and restaurants at Reem Mall. “We are delighted to have AZADEA – one of the region’s leading retail and leisure groups with a prominent presence in the development – on board. We eagerly anticipate the response of our customers to the new stores, which started to roll out at the end of last month.” Since its inception in 1978, the Group has developed more than 700 retail stores representing 37 international brands in areas such as fashion and accessories, home furnishings, sporting goods and beauty & cosmetics. AZADEA Group operates across 13 countries, including Saudi Arabia, Bahrain, Egypt, Jordan, Kuwait, Oman, Qatar and Cyprus.

United Arab Emirates · 11 Apr 2023

Deichmann has been a family-owned business since 1913 and will continue to remain independent. The 100-year history began in Essen, in the Ruhr river area. This is still the headquarter for the group of companies. Deichmann SE is currently active in 26 countries with about 3,800 local shops and employs approximately 38,252 people. Deichmann is the market leader in the German and European shoe business. We offer a wide selection of shoes for all age groups possibly the most comprehensive selection on the market. We don’t just ensure outstanding value for the money we’re also quick to bring out the latest fashion trends. Our fashion scouts are hot on the trail of the latest trends and bring current fashion developments into our collections quickly. Besides tradition-rich brands like Elefanten, Gallus and Medicus, our modern shops offer elegant premium shoes by 5th Avenue. Our young Graceland collection is the pinnacle of what’s new. For many athletes, Victory sport shoes are part of basic equipment. Our assortment is expanded with famous brands like adidas, Nike, Puma and Kappa. We don’t just offer our customers fashion at a great price, but also quality and safety when buying shoes.

7 Sep 2020

New Store Opening

It's finally in Kuwait! DEICHMANN - Europe’s No. 1 Footwear Retailer - opens its first store in Kuwait at Gate Mall! Make sure you stop by to check out all your shoes and accessories essentials for the new season. Congratulations to our Azadeans who contributed to making this possible. Best of luck to our DEICHMANN team! 😊

Kuwait · 2 Jul 2020

It was a great time at the Deichmann Arabia, #IbnBattutaMall opening! Shop the latest trends from your favourite brands.

29 Aug 2019

DEICHMANN SE partners with AZADEA Group For International Expansion In The MENA

Shoe retailer enters into partnership with retail giant AZADEA Group on further development in the MENA region; first DEICHMANN franchise business opens in Dubai in 2019 Essen, 11 October 2018 - DEICHMANN SE is continuing its international growth on a new scale. The company plans to enter the market in the MENA region (Middle East & North Africa) in the next few years. In this spirit, the shoe retailer has entered into a long-term partnership with AZADEA Group. A premier lifestyle retail company that has been operating across the MENA for the past 40 years and currently operates over 50 leading international franchise concepts in fashion & accessories, food & beverage, home furnishings, sporting goods, multimedia, and beauty & cosmetics. The opening of the first store on the Arabian Peninsula under the DEICHMANN brand is scheduled for 2019 in Dubai. "We are aiming for further growth and keen to open up new markets. Having opened stores in France and Belgium last year, we are now represented in almost every country in Europe. So it is time for us to develop further growth markets," says Heinrich Deichmann, Chairman of the Board of Directors of DEICHMANN SE. "We believe that there is huge potential for our concept of 'high-quality fashion shoes at an affordable price' in this region." DEICHMANN SE is the largest shoe retailer in Europe and now present in 26 countries worldwide. In the 2017 financial year, the Group sold more than 176 million pairs of shoes internationally in around 4,000 stores and 36 online shops. DEICHMANN is striking a new path with the expansion now planned: for the first time in its more than 100-year history, the company will be working with a franchise partner. "In the AZADEA Group, we are pleased to have found a partner with many years of experience in using the franchise model and at the same time with proven expertise in the fashion sector as well as in the Arabian and North African regions. We see it as a major advantage to be entering a new region closely aligned with a local partner," says Heinrich Deichmann. "Together with our partner AZADEA Group, we first want to gain initial experience in the region, on which the timing of further developments will depend," he adds. “We are proud to announce our partnership with DEICHMANN and are excited about introducing an international shoe concept to the Middle East”. Stated Said G. Daher, Chief Executive Officer at AZADEA Group. He adds: “The addition of DEICHMANN SE to our portfolio comes to anchor once again our longstanding promise of continuously offering our customers nothing less than a great shopping experience for the whole family.”

Lebanon · 14 Oct 2018