VOX Cinemas

New Store Opening

WE ARE NOW OPEN! Visit the new home of performance at the Dubai Mall, near the ice rink.

United Arab Emirates · 9 May 2021

Vox Cinemas to reopen The Avenues multiplex in Kuwait this month at 50% capacity

Vox Cinemas have confirmed plans to reopen its multiplex at The Avenues, Kuwait,at 50 per cent of its capacity later this month. Moviegoers will have to be vaccinated and registered on Kuwait’s Immune App to enter. The cinema arm of UAE-based Majid Al Futtaim, Vox Cinemas, confirmed that the reopening would be accompanied by strict adherence to government Covid-19 guidelines. Seating will now follow social distancing guidelines; therefore, seats next to, in front of, and behind the guest will be left empty. To minimize exposure, contactless payment options will be available as well as a queue-less experience. Face masks are mandatory for all guests and employees. Also, all workstations and countertops will be sanitized every thirty minutes, and employees will be required to wash their hands every twenty minutes as well as after handling food. Ali AlOqab, regional manager, Kuwait, Lebanon and Jordan, Majid Al Futtaim cinemas and Majid Al Futtaim leisure and entertainment said, “After being closed for more than a year, we’re extremely excited about reopening our doors at The Avenues and having the opportunity to reconnect with our valued guests. VOX Cinemas has been reopening cinemas across the region since May last year so cinemagoers can rest assured that we are exceeding recommended guidelines to ensure that families can enjoy the collective experience of watching their favourite films on the big screen with added peace of mind.” Vox cinemas have also reopened in other GCC locations such as Abu Dhabi. However, the safety protocols in that location are much stricter and are required to operate at a 30 per cent capacity as opposed to 50 per cent in Kuwait.

Kuwait · 5 May 2021

Owned and operated by Majid Al Futtaim Cinemas, VOX Cinemas is the cinema arm of Majid Al Futtaim, the leading shopping mall, retail and leisure pioneer across the Middle East and North Africa. VOX Cinemas is the Middle East’s most innovative and customer-focused exhibitor. With 44 locations totaling 441 screens across the region, VOX Cinemas is the Middle East’s largest and most rapidly growing exhibitor. Across the UAE, Bahrain, Oman, Qatar, Kuwait, Egypt and Lebanon, the company is undergoing a AED1.2-billion (USD326-million) investment to expand to operate 300 screens by 2020. In addition, Majid Al Futtaim Cinemas will invest AED1.96 billion (USD517 million) to develop 600 screens across the Kingdom of Saudi Arabia by 2023. Tailoring every cinema location to the surrounding market place and customer preferences, VOX Cinemas offers a mix of experiences including luxury concepts, THEATRE by Rhodes and GOLD by Rhodes both in collaboration with Michelin-starred Chef Gary Rhodes. Another signature VOX Cinemas concept, MAX is the mega-screen designed for the biggest blockbusters and features Dolby Atmos surround sound technology. VOX Cinemas was also the first to introduce IMAX with Laser to the Middle East and the only exhibitor to offer IMAX with Sapphire. The company also offers a multisensory movie-watching concept, 4DX. For young movie fans and families, VOX Cinemas offers the only cinema dedicated to children, KIDS. Complementing its portfolio of world-class experiences, VOX Cinemas offers OUTDOOR, an open-air concept.

21 Dec 2019

«ڤوكس سينما» تفتح أبوابها في الكويت داخل «الأڤنيوز»

فقد افتتحت شركة ماجد الفطيم، الرائدة في مجال تطوير وإدارة مراكز التسوق والمدن المتكاملة ومنشآت التجزئة والترفيه على مستوى منطقة الشرق الأوسط وأفريقيا وآسيا، أول صالات «ڤوكس سينما» في الكويت، وذلك في الأڤنيوز. وسوف يقدم مجمع السينما الجديد في التوسعة الجديدة التي افتتحت أخيراً في «غراند بلازا» في الأڤنيوز، مستويات غير مسبوقة من الترفيه لعشاق الأفلام في الدولة. وعبر 17 شاشة سينمائية، ستقدم «ڤوكس سينما» مفاهيم «ماكس»، «ثيتر باي رودز» و«كيدز» لجمهورها في الكويت للمرة الأولى. وانطلاقًا من سعيها الدائم لتعزيز روح الابتكار في التجارب التي تقدمها، سوف تطلق «ڤوكس سينما» مفهوم «هب» الجديد كلياً في «الأڤنيوز» - الكويت. وهذا المفهوم جديد كلياً - ليس فقط في الكويت - بل في سائر أرجاء منطقة الشرق الأوسط، وقد تم تصميمه ليقدم بيئة ألعاب وسينما تركز على الشباب بعمر المراهقة. وفي تعليق له، قال الرئيس التنفيذي لشركة ماجد الفطيم للسينما، «ڤوكس سينما» كاميرون ميتشل إن «افتتاح أبواب أول سينما لنا في الكويت هو إنجاز بالغ الأهمية في تاريخ ڤوكس سينما. ويسعدنا أن ندعو ضيوفنا في الكويت لزيارة صالاتنا فيما نواصل التزامنا بتحقيق أسعد اللحظات لكل الناس كل يوم». وأضاف ميتشل: «لقد تم تصميم مفاهيم ثيتر باي رودز، وكيدز، وماكس، لتقدم تجارب ترفيهية استثنائية لجميع عشاق الأفلام على اختلاف اهتماماتهم، ومع خططنا بإطلاق تجربة هب، المفهوم الجديد كلياً من ڤوكس سينما، فأنا واثق بأن سكان الكويت وزوارها على حد سواء، سيأتون مرة تلو الأخرى للاستمتاع بهذه التجربة الفريدة. ونحن متشوقون لكشف المزيد من المعلومات حول مفهوم هب، الذي سيكون الخطوة التالية في رحلة التوسع في الكويت، وأتطلع لمشاركة مزيد من التفاصيل حول هذا المفهوم في القادم من الأيام». وبما أن السينما الجديدة تضم أربع شاشات «ثيتر باي رودز»، سيتم افتتاحها في الأسابيع المقبلة، سيتمكن العملاء في الكويت من الاستمتاع بمشاهدة أفلامهم المفضلة أثناء تناول الطعام من قائمة طعام حصرية أعدها الطاهي الحائز على نجمة ميشلان، غاري رودس. ويقدم مفهوم «ثيتر باي رودز»، الأول من نوعه في السوق، متعة غير مسبوقة في مجمع «ڤوكس سينما» الجديد، من خلال تقديم مزيج من الطعام الفاخر وأحدث الأفلام. وترسي «ثيتر باي رودز» معايير جديدة لتجربة تناول الطعام ومشاهدة الأفلام في آن معاً، ويتيح هذا المفهوم الترفيهي لمحبي الأجواء الفاخرة بالاستمتاع بردهات انتظار فخمة، وخدمة النادل في السينما، ومقاعد جلدية مريحة مع أغطية ووسائد، وقائمة طعام فاخرة تقدم أطباقاً معدة حسب الطلب. وبانتظار الزوار الصغار حصتهم الخاصة من التجربة السينمائية الفريدة ضمن مفهوم «سينما كيدز»، الأول من نوعه في الكويت أيضاً. وتعرض الشاشتان المخصصتان لعشاق الأفلام الصغار مجموعة متنوعة من الأفلام ومحتوى الرسوم المتحركة الذي يمكن للزوار الاستمتاع به من على مقاعدهم الملونة. كما يمكن للزوار حجز صالات سينما كيدز لإقامة حفلات أعياد الميلاد والمناسبات المختلفة، في غرفة الحفلات المجاورة. كما سيضم المجمع عروض «ڤوكس سينما» عالية الجودة لتناول الطعام والشراب، والتي تتوفر في مختلف أرجاء المنطقة، إلى جانب بعض الإضافات الرائعة. وتوفر منصة الحلوى تشكيلة واسعة من وجبات السينما الخفيفة والمأكولات الساخنة. وتشمل المفاهيم الجديدة منصة نوتيلا®، التي تقدم الشوكولاتة الشهية بأشكال مختلفة، تشمل الكريب والبان كيك والوافل. كما ستقدم «ڤوكس سينما» مفهوم بيتزا التاجيلو الجديد كلياً الذي يسمح لزوار السينما بالاختيار بين تشكيلة متنوعة من نكهات البيتزا التي تقدم بالقطعة.

Kuwait · 19 May 2018

Inside the New VOX Cinemas

Last night I was invited to drop by the new VOX Cinemas in Avenues phase 4 to get a tour of their space. This is their first VOX Cinemas location in Kuwait, and since there are three other cinema chains already in Kuwait, they know they’ve got to bring their A-game if they’re hoping to succeed. VOX is nearly ready to open up to the public and tonight they will be premiering the new Avengers film with an invite-only affair. The only area that was still under construction and one that I wasn’t able to take photos in was the THEATRE by Rhodes section. Tickets + Food When you first go up the escalators into the VOX Cinemas you’ll find ticket machines on the sides and the food area in front of you. Ticketing and food are combined into one, so you can buy your tickets and popcorn at the same time. That’s pretty great and convenient if you didn’t buy your ticket online since instead of waiting in line to buy tickets and then a second line to buy food, you’re combining it into one line. The disadvantage is to those who already have their tickets. The food line is usually pretty long anyway but now you have to also wait for people to decide what movie they want to watch and where they want to sit. So I’d imagine trying to get food is a longer process with this system. THEATRE by Rhodes This is VOX’s equivalent to VIP theaters in other cinema chains. There are 4 small theaters located in a separate section and the reason the area is called THEATRE by Rhodes is because the food menu was created by Michelin star chef Gary Rhodes. THEATRE by Rhodes will have reclining seats with adjustable footrests, blankets, pillows and, a waiter service which you can call via a button on the seats. This area of VOX should be completed in two weeks time. Their Largest Theater The picture above is of VOX’s largest theater, they have two of those. It was huge, filled with seats and yet it still felt so spacious because of the fact they’ve left a really large gap between the screen and the first row of seats. I liked the color scheme as well which was all black with red accents. The seats were comfy, large and had a pretty good amount of legroom as well as cupholder and a side table for your food or phone. If you arrive to the theater when dark, you’ll be able to find your seat easily since the aisle and chair numbers are lit up. Their Regular Theaters VOX has 17 theaters in total, 4 are the Rhodes theaters, 2 are their large theaters which I’ve posted about above, then they have 2 more kids theaters (more on those in a bit), 1 rentable theater and finally, 8 regular theaters. These regular theaters are smaller in size, have smaller seats compared to their larger theater and, less legroom. If you notice in the picture above there are two colors of seats, black and blue. This is to separate their VIP or premium location seats (in black) which cost more than the seats in the not so prime viewing area (in blue). The theaters I used to frequent in London had a similar setup, if you want to sit in the prime area you’ll have to pay more for the ticket. I’m not a fan of this system although in London it was great since nobody wanted to pay for premium seats so I always got great seats, even though I booked late. Their Kids Theaters VOX have a separate area for kids. The area is colorful with a play area and a separate entrance. You’ll be able to book the area for your kids birthday and they can run around and scream without bothering the rest of the movie goers. The theaters themselves are small and have multi-colored seats. They look tacky but I guess kids will love it. Thier Millennial Theater It’s not really called the millennial theater thats just what I’m calling it because that’s the age group they’re targeting with it. The small theater is filled with reclining sofas and the concept behind it is that you would be able to rent it out for you and your friends to watch a movie or even to play video games on the large screen. VOX Cinemas is opening tonight but like I mentioned already, it’s invite only. Once they’re done with tonight’s opening they have a few more things they need to finalize before they open to the public. No specific date has been set but it’s probably happening in the next week or two. Here is a link to their web site [Link] Update: I went last night to watch Avengers and here are some observations. They don’t have any IMAX theaters. They have MAX theaters that sound like IMAX but are just regular theaters. I wish the chairs in the MAX theaters were slightly more reclined. The seat numbers that light up are actually a bit annoying in the dark since you can see light coming from the chairs behind you.

Kuwait · 24 Apr 2018

Majid Al Futtaim announces $116.8 million City Centre Sohar in Oman

DUBAI: Shopping mall operator and retail firm Majid Al Futtaim has announced plans for a $116.8 million (SR438 million) shopping center in the Omani city of Sohar.City Centre Sohar, which will have 130 stores, a Carrefour Hypermarket and a nine-screen VOX Cinemas, is due to open in late 2018. Sohar is a key driver of Oman’s diversification strategy and is home to a major port and free zone. “As part of Majid Al Futtaim’s growth strategy, we aim to be at the forefront of Oman’s rapid development in the retail industry and bring the best shopping, food & beverage and entertainment experiences to Sohar with this contemporary urban project,” Ghaith Shocair, the chief executive for shopping malls at Majid Al Futtaim Properties, said in a statement. “Majid Al Futtaim’s investment in the city of Sohar underscores our commitment to creating great moments for everyone, everyday.” In addition to City Centre Sohar, Majid Al Futtaim Properties owns and operates the newly upgraded City Centre Qurum, as well as City Centre Muscat, which recently underwent a $70 million upgrade. On the pipeline are the community-centered mall My City Centre Sur and the landmark $714 million Mall of Oman, set to be the Sultanate’s biggest shopping center. City Centre Sohar aims to achieve LEED Gold status – the coveted energy-efficient design certification – within three months of opening, the company said. Majid Al Futtaim earlier this month announced the new Dh1.4 billion City Centre Al Jazira mall in Abu Dhabi, located between Airport Road and Muroor Road, with construction set to begin in October. The mall is scheduled for completion in early 2021. The project is a joint venture between the retail giant and Al Jazira Sports and Cultural Club, and will be anchored with a Carrefour Hypermarket plus 153 retail stores, a 15-screen VOX Cinema and a Magic Planet entertainment center.

Sohar · Oman · 4 Aug 2017